Privacy notice

If you join the list, we keep your email address. If you play the challenge, we also keep the username you choose, which is public, and how far you’ve got. We don’t sell any of it or use it for tracking.

Who we are

Lavirent is a clothing label in the United Kingdom. It’s run by Nezir Kaan Bilgehan, trading as Lavirent, who is responsible for the data described here. For anything about your data, write to [email protected].

What we collect

• Your email address, when you join the list or create a challenge account.
• If you create a challenge account: the username you choose, how far you’ve got in each challenge, and when you finished.
• If you sign in with GitHub or Google: the number that identifies your account there, and the email address they give us. We never see your GitHub or Google password.
• For the list: when you joined, when you confirmed, whether you asked for news, and whether an email we sent was delivered, opened or clicked. Our email provider records this.

We don’t ask for your real name, and we don’t sell your data or pass it on for anyone else’s marketing. We don’t store your network address. To slow down abuse we keep, for about a day, a scrambled code made from it that can’t be turned back into the address.

If you join the list

We use your address to send the emails you asked for: news about new Lavirent hoodies. We rely on your consent, which you give by joining the list and confirming your address. You can withdraw it at any time with the unsubscribe link in every email, or by writing to us.

If you play the challenge

• Your username, your finishing place and your points are public: they appear on the board. Choose a username that isn’t your real name if you’d rather not be identified.
• We use your email address for messages about your account or a prize. We do this because you asked for an account. You get news about challenges and new hoodies only if you ask for it, when you sign up or later on your account page. Asking sends you one email to confirm the address. To show whether it’s confirmed, we ask our email provider about that one address.
• If you use an account key, we store a fingerprint of it, never the key itself.
• If you claim a prize by Instagram message, we see your Instagram handle and keep it with your claim until the prizes are awarded. If you win, we ask for a delivery address and use it only to post the prize.
• You can delete your account yourself on the account page. That removes your username, email address, progress and place on the board straight away.

Who handles it

• Cloudflare hosts this website and the database that holds challenge accounts. Like any web host, it also processes technical data such as your IP address to deliver pages and block abuse. Cloudflare is a company in the United States, so data may be stored or processed outside the UK under its data processing terms.
• Kit (kit.com), a company in the United States, stores list addresses and sends our emails. If you ask for email news, your address is transferred to Kit. Kit’s data processing terms cover that transfer under UK data protection law.
• GitHub or Google, only if you choose to sign in with them. They learn that you signed in to this site.
• Instagram, if you choose to message us there. Instagram’s own privacy policy applies to that.

How long we keep it

If you joined the list: until you unsubscribe or ask us to delete it. If you unsubscribe, we stop emailing you. If you ask, we delete your address entirely.

If you have a challenge account: until you delete it or ask us to.

Cookies and tracking

This site loads no analytics or advertising scripts, and sets no cookies unless you play the challenge.

If you create an account or sign in, one cookie keeps you signed in for up to 60 days. Signing in with GitHub or Google uses up to two more for a few minutes, while you’re on their page and while you pick a username. These cookies are needed for the account to work and aren’t used for anything else.

Your rights

Under UK data protection law you can ask for a copy of your data, ask us to correct or delete it, and object to or restrict how we use it. Write to [email protected]. If you’re unhappy with our reply, you can complain to the Information Commissioner’s Office at ico.org.uk.

Changes

If this notice changes, the new version is posted here with a new date.

Last updated 13 November 2026